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How to Increase Conversions on Your Website

417 Marketing April 16, 2014
As every business owner knows, it’s not enough to simply get people in the door—that’s only the first step. Once a guest steps inside, you need to convince them to ...
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Web Design

Will Heartbleed Affect My WordPress Site?

417 Marketing April 14, 2014
Is your heart bleeding over Heartbleed? Not to be confused with the similarly-titled song by Elmore James or its cover by Jimi Hendrix, Heartbleed is a security defect that was ...
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SEO

Should I Worry About Negative SEO?

417 Marketing March 26, 2014
Should I worry about negative SEO? When you first learned about search engine optimization, you probably never expected this question to arise. “What does negative SEO even mean?” you might ...
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Web Design

10 Web Design Trends for 2014

417 Marketing March 19, 2014
Step right up, ladies and gents, and feast your eyes on the top 10 web design trends for 2014! Some are old favorites, returning from years past, while others are ...
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SEO

How to Write Interesting Blog Posts

417 Marketing March 3, 2014
Some businesses are inherently more interesting than others. Wild animal reserve = interesting. Paper company = not so much (just ask Jim Halpert). If the product or service your company ...
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SEO

How to Rank Without Backlinks

417 Marketing February 21, 2014
When it comes to ranking a page for a particular keyword, it’s a generally accepted principle that building backlinks to that page (with at least some of them containing the ...
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