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Web Design

What Should I Include On My Homepage?

417 Marketing
A homepage is like a storefront. It welcomes your customers, persuades them to come inside, and showcases important information. Although all websites are different, the homepage is generally the most ...
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SEO

Google Hummingbird’s Effect On Local SEO

417 Marketing
We discussed Hummingbird, the most recent update to Google’s algorithm, back when it arrived on the scene in October. A month later, we delved into its misconceptions and truths, concluding ...
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SEO

The Google PageRank Update

417 Marketing
Before you start digging a grave for Google PageRank (which we reported as being on its death bed just two months ago), you should know that Google updated the Toolbar ...
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SEO

How to Optimize a WordPress Blog Post

417 Marketing
Last Updated: May 21, 2021 Just about anyone can create and write a WordPress blog – your eleven-year-old cousin, your elderly neighbor, your doctor, your grocer, you! – but very ...
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Web Design

Simple Web Design: Why It Works

417 Marketing
They say that “less is more” when it comes to graphic design, but is simple web design really best? To put it simply: yes. And while I’m tempted to leave ...
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SEO

SEO Terminology

417 Marketing
As an SEO, I sometimes throw out complex SEO terminology in the middle of a conversation with a client. While I am cognizant of the reality that most people don’t ...
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