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- Google Ads
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SEO
Google Authorship Changes
417 Marketing
January 22, 2014
UPDATE: Google Authorship is no longer supported in web search. The program ended in August 2014. Since Google Authorship was introduced a few years ago, many people have applauded the ...
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SEO
How To Tell If Google Is Crawling Your Website
417 Marketing
January 20, 2014
Today, I had a developer contact me with a problem. His client was saying that Google was not crawling the website he had built for him. This developer was concerned ...
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Web Design
What Should I Include On My Homepage?
417 Marketing
January 19, 2014
A homepage is like a storefront. It welcomes your customers, persuades them to come inside, and showcases important information. Although all websites are different, the homepage is generally the most ...
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SEO
Google Hummingbird’s Effect On Local SEO
417 Marketing
January 6, 2014
We discussed Hummingbird, the most recent update to Google’s algorithm, back when it arrived on the scene in October. A month later, we delved into its misconceptions and truths, concluding ...
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SEO
The Google PageRank Update
417 Marketing
December 18, 2013
Before you start digging a grave for Google PageRank (which we reported as being on its death bed just two months ago), you should know that Google updated the Toolbar ...
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SEO
How to Optimize a WordPress Blog Post
417 Marketing
December 3, 2013
Last Updated: May 21, 2021 Just about anyone can create and write a WordPress blog – your eleven-year-old cousin, your elderly neighbor, your doctor, your grocer, you! – but very ...
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