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When it comes to ranking a page for a particular keyword, it’s a generally accepted principle that building backlinks to that page (with at least some of them containing the ...

So. Google Hummingbird. If you haven’t heard of this punk, let me fill you in. Google Hummingbird flitted onto the scene last year and dropped a bomb onto our cozy ...

As the President of 417 Marketing, I wear many hats. As the company grows and evolves, my role changes. When I founded the company in 2010, I basically wore all ...

UPDATE: Google Authorship is no longer supported in web search. The program ended in August 2014. Since Google Authorship was introduced a few years ago, many people have applauded the ...

Today, I had a developer contact me with a problem. His client was saying that Google was not crawling the website he had built for him. This developer was concerned ...