SEO

As the President of 417 Marketing, I wear many hats. As the company grows and evolves, my role changes. When I founded the company in

UPDATE: Google Authorship is no longer supported in web search. The program ended in August 2014. Since Google Authorship was introduced a few years ago,

Today, I had a developer contact me with a problem. His client was saying that Google was not crawling the website he had built for

We discussed Hummingbird, the most recent update to Google’s algorithm, back when it arrived on the scene in October. A month later, we delved into

Before you start digging a grave for Google PageRank (which we reported as being on its death bed just two months ago), you should know

Last Updated: May 21, 2021 Just about anyone can create and write a WordPress blog – your eleven-year-old cousin, your elderly neighbor, your doctor, your

As an SEO, I sometimes throw out complex SEO terminology in the middle of a conversation with a client. While I am cognizant of the

When you eat rice, are you able to tell who grew it by the taste? Of course not! Unless you are given more information, it’s

Each time Google releases a new animal from its zoo, some SEOs take the change in stride and others panic, fearing the worst. It happened

When you break it all down, the Internet is essentially a retriever. You tell it what you want and it blindly brings it to you,

I’m sorry you had to hear it from me . . . but it seems that Google PageRank is dying. Though not yet dead as