UPDATE 6/2/18: This was a short-lived change. Google reverted back to showing shorter meta descriptions by mid-May 2018. According to Moz.com, most meta descriptions are now being cut off at approximately 155-160 characters, as they were before the update was made. No one knows how Google will adjust meta descriptions in the future, making it …
The New Google Search Console
Take a look around. Have you noticed something different about Google Search Console? Believe it or not, it’s been “rebuilt from the ground up” (source). Although a limited number of beta testers have been enjoying the revamped service for months, Google finally released it to the general public earlier this year, announcing the change on …
Proximity and How it Relates to Search Results
Where are you? No seriously, where is your business located? Your physical place in the world and its proximity to people searching on Google is currently the most important ranking factor when it comes to local search pack results. In some ways, this shouldn’t come as a surprise. It is called local search, after all. …
How Long Does It Take to Rank in Google?
Just as new musicians relish hearing their songs on the radio and authors adore seeing their novels in bookstores, webmasters delight in reaching the top of Google’s rankings. A top ranking isn’t a trivial or superficial feat. It can increase your click-through rates and traffic, save you money on PPC marketing, and boost your website’s …
Google Posts Now Live for All Small Business
Before you read any further, search for your business on Google. Do you see a box of information on the right side of the search results? That box is known as the Knowledge Panel, and it contains valuable information about your business, such as a map with your location, photos, reviews, hours, and contact information. …
